Blog

The days of creating vision boards and having to browse through catalogues to plan your next purchase are long over, thanks—in part—to the creation of Pinterest. What’s the big deal about...

By now everyone is talking about voice search. We all know brands need to think about this, but when do you need to really kick it into gear? I think the answer is right now: at this point, ComScore...

What does an E-commerce team, Marketing team, Brand team, PR team and Customer Service team all have in common? CUSTOMERS! Despite this, all too often when I talk to brands I find that these teams...

The importance of local SEO cannot be overlooked. With the rise of mobile use and Google’s increasingly sophisticated understanding of user intent, ranking locally has become the best way to...

The principles of “calm computing” and “calm technology” were coined way back in 1995 by PARC Researchers Mark Weiser and John Seely Brown, in reaction to what they saw as the rise of...

2017 has been quite a year in digital marketing. From the rise of artificial intelligence to the decline of brick-and-mortar retail, this year was proof that, in the digital landscape, the only thing...

Getting called out for creating a racist ad once, is unacceptable and embarrassing. But being accused of making the same mistake, again, is quite frankly…mind boggling. At the start of this...

To understand why today’s leading digital businesses are so successful, we need to bring it back to human biology, says Scott Galloway, founder of digital performance company L2 Inc. Google,...

Voice controlled-technology is changing computer-human interfaces in the home and across a broad spectrum of industries, ranging from medical and banking through to business applications and...