Email marketing remains a critical pillar of a digital strategy in the 21st century—as long as it’s tightly coupled with media, content, and local strategy. Is your email marketing programme working as well as it should to build continuous value from your customer relationships?
Deep expertise is needed to create integrated email strategies, manage complex journeys and targeting plans, execute flawlessly, and measure and optimise for ongoing improvement. That’s exactly what we offer.
of US adults like to receive promotional emails from companies they do business with
Email is almost 40x more effective at new customer acquisition than Facebook and Twitter combined
Email marketing generates a £42 ROI for every £1 spent
We bring platform-agnostic email expertise to help you find the right tools to meet your goals or to maximise the technology investments you’ve already made. Some of the platforms we recommend most include:
Email is a critical channel within a broader customer relationship management program. DAC provides complete solutions to enhance your customer engagement from strategy to technology to planning to execution to measurement.