Blog

Creating a Local SEO Strategy
Wednesday, September 05, 2018
gwhiteside
In a mobile first world such as ours, consumers want immediate gratification. How do they do this? Using their mobile phones. Nearly a third of all mobile searches are related to a location (Search...
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Voice Search and the future of SEO
Friday, April 27, 2018
gwhiteside
SEO
The rise in smartphones and digital/home assistants (Google Home, Amazon Echo, etc.), and improvements to voice recognition via machine learning, natural language processing (NLP), and AI are a clear...
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A Beginner’s Guide to Creating Local Content That Ranks
Tuesday, February 13, 2018
sgreen
The importance of local SEO cannot be overlooked. With the rise of mobile use and Google’s increasingly sophisticated understanding of user intent, ranking locally has become the best way to...
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Google’s “Arty” Experiments with Keyword Rankings
Wednesday, July 12, 2017
Grant Whiteside
SEO
Keyword rankings change all the time. It makes sense most of the time. Consistently producing engaging, relevant content? Your keyword rankings should exceed your competitors’. A competitor finally...
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SEO: The Movie, a documentary telling the history of search marketing
Tuesday, July 04, 2017
gwarner
SEO
Over the past few days, a new documentary about the history of SEO has been released, produced by digital marketing firm Ignite Visibility. ‘SEO:The Movie’ has already amassed more than 81,000...
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Bing rolls out bots for local businesses
Wednesday, May 31, 2017
gwarner
SEO
Setting its sights on the restaurant sector first, Microsoft Bing has begun integrating chatbots into its local business search results. Through its newly launched Business Bot program, bots will...
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How marketers can practice local SEO ethically
Tuesday, May 09, 2017
Nicole Waller
SEO
Scammers, black hat marketers, underhand tactics, pranksters etc, have unfortunately all been a part of the SEO industry, for quite some time. Local search is just as vulnerable, and it’s a problem...
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2017 General Election: a time sensitive political SEO omnishambles?
Monday, May 08, 2017
gwarner
SEO
Companies with sites that target time sensitive terms, for example, ‘flowers’ and ‘chocolates’ around Valentine’s Day or Mother’s Day, need to make sure that both their technical SEO and...
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Go for SEO Gold by taking a page out of Team Sky’s play book
Friday, April 07, 2017
mwalshe
SEO
Recently David Freeman posted an interesting take on technical and content audits and how he feels that the old way of doing audits needs to change. His ideas chime with mine, and so I thought I...
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How to Rank Position 0 on Google
Thursday, February 16, 2017
jgartin
SEO
In this post, we’re going to teach you how to rank Position 0 on Google. . . . wait, what? You’re probably familiar with search engine results pages, or SERPs. On Google, paid ads appear at...
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