Blog

The new normal: Accelerating to a digital future
Wednesday, March 25, 2020
Nasser Sahlool
When I was 15, I moved to the UK from a country that had experienced civil wars, revolutions, and military coups. My new classmates would ask me, “What was it like to live there?” My...
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COVID-19: What you need to be doing in local search right now
Tuesday, March 24, 2020
Kyle Harris
COVID-19 ramped up very quickly and is now dictating how brands connect with their customers. In fact, businesses have to get messaging in front of consumers faster than ever before—and those that...
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5 urgent pandemic lessons from European businesses
Monday, March 23, 2020
Koen Smeets
While COVID-19 is quickly spreading across the world, we are (hopefully) close to the peak of it in certain parts of mainland Europe. With full lockdowns in place to maximise social distancing and...
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COVID-19: Google disables all local reviews
Monday, March 23, 2020
Kyle Harris
Local platforms are proving to be a vital communication tool during the COVID-19 pandemic, allowing businesses to quickly connect with their local audiences regarding store closures, special opening...
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DAC statement on COVID-19
Tuesday, March 17, 2020
DAC
As communities around the world grapple with a global pandemic, DAC has taken precautions to ensure the safety of our staff and partners, and, importantly, to deliver on our commitments to our...
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Google’s divine plan: bridge the gap between SEO and content
Tuesday, March 17, 2020
Allison Hamilton
SEO
Ah, the illustrious deity that is Google and its faithful servant, the search engine results page (SERP). We bow down to thee and ask that this content may rank highly and claim the glorious throne...
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How to handle your Google listings during the COVID-19 pandemic
Monday, March 16, 2020
Kyle Harris
The sudden onset of COVID-19 is dominating headlines and impacting every aspect of life—and local listings are no exception during this very unusual time. You may have assumed that something as...
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5 ways to overcome customer-first marketing challenges
Thursday, March 12, 2020
Mike Fantis
We’ve spoken at various marketing events across Europe over the past few months. At these events, we’ve not only shared our insights: we’ve engaged with literally hundreds of...
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Behind the Headlines: How coronavirus is affecting our digital behaviour
Thursday, March 05, 2020
Nicole Waller
A new day, a new coronavirus headline. Over the last month, news outlets have reported extensively on the development and spread of the disease. While the threat to human life has (rightly so) been...
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Webinar highlights featuring Forrester: Brand and performance marketing
Wednesday, March 04, 2020
DAC
Brand and performance marketing complement each other—and compete with one another. The two are often talked about separately because they focus on different parts of the customer life cycle and...
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