Blog

Take another look—almost all search is local search
Wednesday, January 15, 2020
Kyle Harris
As far back as 2015, 97% of consumers were searching for local businesses online, with 93% of those searches triggering Google’s local 3-pack. It was obvious that local search was an enormous...
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Digital Marketing 2020: 5 ways Google will upgrade business listings
Monday, December 09, 2019
Zoran Dobrijevic
Google’s “don’t be evil” motto is well known, but so is its tendency towards monopolistic practices. As the primary and ubiquitous source of business information, the search...
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November 2019 LPM roundup
Friday, November 29, 2019
Zoran Dobrijevic
As 2019 draws to a close, Google is looking ahead to 2020 with its updates. While some have taken effect immediately, the majority of November’s updates are tests and pilots on what will be fully...
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Take control of your online reputation with Review Response Assistant
Thursday, November 14, 2019
Zoran Dobrijevic
Managing reviews and mentions online has become a critically important part of every modern business strategy. So today, we’re launching a new tool to make reputation management easier than...
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3 ways Google Posts can help you win this holiday season
Tuesday, November 12, 2019
Zoran Dobrijevic
Winter is the golden season for many businesses. In fact, some businesses—from local brands to nationwide chains—will generate more than half their annual revenue in November and December alone....
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October 2019 LPM roundup
Wednesday, October 30, 2019
Zoran Dobrijevic
In a timely ode to Halloween, October’s Local Presence Management (LPM) roundup is filled with both tricks and treats. The ubiquitous search giant was as busy as ever this month, stirring its...
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Mystery solved: The great Google search spike
Tuesday, October 29, 2019
Zoran Dobrijevic
You may have noticed that your Google My Business (GMB) Insights metrics suddenly spiked for searches and views last month. You may have even quietly congratulated yourself on a job well done. After...
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3 reasons banks need separate ATM listings
Tuesday, October 22, 2019
Zoran Dobrijevic
From meeting with financial advisors to discuss mortgages and investments to requesting wire transfers, people in search of a bank branch are looking for a range of different services. Often, those...
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Why financial advisors should have practitioner listings on GMB
Wednesday, October 16, 2019
Zoran Dobrijevic
While customers often visit a business for the business itself, there are many instances in which the customer is not invested in the brand but rather an individual working within it. For businesses...
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September 2019 LPM roundup
Monday, September 30, 2019
Zoran Dobrijevic
It’s Google algorithm update time again. That’s not the biggest story this month, however, as both Google and Yelp have pushed out much more important updates. Google has made big changes to...
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