Blog

March 2019 LPM Roundup
Tuesday, April 09, 2019
Zoran Dobrijevic
March was an action-packed time in the world of Local Listings Management. It saw the release of major changes for Google, Yelp, and Instagram—changes that are significant for not only SEO...
Read more
Why Sentiment Analysis is Key to Effective Reputation Management
Tuesday, April 02, 2019
Zoran Dobrijevic
It’s no surprise that a business’s review score can affect its success. The most basic understanding is that high scores are good and low scores are bad. Many businesses focus on keeping their...
Read more
4 Ways to Fight Spam on Google My Business
Tuesday, March 26, 2019
Zoran Dobrijevic
If you’re working hard to get your business locations listed on the Google Local 3-Pack, you know how heartbreaking it is to be outranked by a spam listing. Fortunately, there are ways to fight...
Read more
LOAC 2019: 3 Key Trends Affecting Local Advertising
Tuesday, March 19, 2019
David Ruiz
Here at DAC, we’re all about local—which means keeping up with the latest and greatest developments in the world of local advertising is essential. Last week, I attended the 10th annual Borrell...
Read more
Table for Two? Google Assistant Now Supports Restaurant Reservations
Thursday, March 14, 2019
Zoran Dobrijevic
In May of last year, Google performed a stunning demo of their new Google Assistant feature, Google Duplex. Using an unparalleled level of human voice realism, Duplex was able to book a hair...
Read more
Why Data Management is Only the Beginning of Local Search
Tuesday, March 12, 2019
Zoran Dobrijevic
Every business needs to have its correct name, address, and phone number listed online. In fact, it almost goes without saying: anyone can see the consequences of directing customers to an incorrect...
Read more
February 2019 LPM Roundup
Friday, March 08, 2019
Zoran Dobrijevic
Maintaining optimal listings on Google is an ongoing process. Data decays over time—that’s why it’s so important to keep an eye on your listings to make sure they don’t deteriorate....
Read more
Want to Better Understand the Competitive Landscape? Get Granular
Thursday, February 21, 2019
Zoran Dobrijevic
For many enterprise-level businesses, your biggest competition is other multi-location brands. While you can almost be sure that your main competitor will have locations near yours, that isn’t all...
Read more
How To Help Your Nested Locations Thrive In Local Search
Tuesday, February 12, 2019
Zoran Dobrijevic
Businesses with distributed local footprints face a number of unusual challenges in digital, but few are as time-consuming as nested locations. Think about it: this is the only kind of setup where...
Read more
January 2019 LPM Roundup
Thursday, February 07, 2019
Zoran Dobrijevic
While most of us recovered from our holiday exertions as 2018 ticked over into 2019, Google and other players in local digital continued to hit the news wire with important updates. So let’s...
Read more