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Google’s ‘Privacy Sandbox’ Invigorates Data Transparency Debate
Friday, August 23, 2019
Tech giants have to tread a fine line between protecting user privacy and offering up enough user data to entice advertisers. Although people have become increasingly wary of how their data is...
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Apple Update: Subvert Safari’s Tracking Rules and You’ll be Treated as Malware
Wednesday, August 21, 2019
The murky issue of user trust and tracking in digital marketing is making headlines again. This time, Apple has updated its own tracking method in a move that is sure to compel vendors to rethink how...
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DAC Announces Proove Intelligence
Tuesday, July 30, 2019
What happens when your web analytics team evolves into a breakthrough center of excellence? You double down, re-imagine the possibilities, and give it the freedom to create transformative,...
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DAC’s Own Felicia DelVecchio Wins Search Marketer of the Year 2019
Wednesday, July 03, 2019
We’re delighted to congratulate our very own Director of Digital Media, Felicia DelVecchio, on her big win at this year’s Search Engine Land Awards. Named Search Marketer of the Year, Felicia has...
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The Sky Is Not Falling: Apple ITP 2.2 and What It Means For Marketers
Friday, May 17, 2019
When Apple announced this week that it would be introducing an updated version of “Intelligent Tracking Prevention” on Safari II and IOS 11, it caused quite a stir in the marketing community....
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DAC Announces a New Local Listings Management Tool: Local Rank+
Wednesday, May 15, 2019
Zoran Dobrijevic
We’re excited to announce the launch of our latest product, Local Rank+. This tool is like no other offered in the local search market. It allows business managers to factor in proximity as a...
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6 Things We Learned at Adobe Summit 2019
Thursday, April 18, 2019
Dan Temby
Adobe Summit has come and gone for another year. Having been fortunate enough to experience the evolution of this event over many years, it is apparent to us that Summit has quickly elevated beyond a...
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Instagram Announces a “Significant Step Forward for Shopping”
Wednesday, March 20, 2019
Tzvi Grosman
Instagram announced on March 19th 2019 that they are adding a new way for people to buy products they discover on the app. Consumers in the US can purchase items directly on Instagram’s app from...
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7 Reasons We’re Excited for Adobe Summit 2019
Monday, March 18, 2019
Eli Grant
Next week, 20,000 marketers, content creators, and experience makers will descend on Las Vegas for Adobe Summit—which has grown to become not just one of the premier marketing platform showcase...
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Let’s Talk About Voice! Join Us at The Gathering 2019
Tuesday, February 19, 2019
The continuing rise of voice search is staggering. There are 1.6 billion digital assistants in use; there are more than 1 billion voice searches every month; and half of all searches will be voice by...
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