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Must-have AI marketing tools our experts use daily
Wednesday, July 10, 2024
In the ever-evolving landscape of marketing, artificial intelligence (AI) has become a game-changer, offering tools that can enhance creativity, improve SEO, provide in-depth analytics, streamline...
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What the Google Search data leak means for SEO
Friday, May 31, 2024
As Batman villain Harvey Dent put it, “You either die a hero, or live long enough to see yourself become the villain.” Dent was referring to Julius Caesar’s lifelong accumulation of power and...
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Creative that performs: Influencer and user-generated content in paid social
Tuesday, February 13, 2024
Influencer partnerships and user-generated content (UGC) are potent tools in the brand arsenal, especially in efforts to generate awareness, promote trust, and drive consideration. Many brands...
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Google’s most significant updates in 2023
Monday, February 12, 2024
Last year, Google rolled out numerous updates. In addition to enhancing spam detection and AI integration, the search giant aimed to establish dominance over other review platforms and urged...
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30 marketing resources recommended by DAC experts
Thursday, January 11, 2024
Tamara Garcia
It’s imperative to stay up to date with the latest trends and tools in the ever-evolving world of marketing—but that’s easier said than done. To help you navigate this dynamic landscape, our...
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DAC turned 50! Highlights from our Next Level celebrations
Thursday, August 04, 2022
DAC
After 50 years of delighting clients, rising to every challenge, and making unforgettable memories along the way, DAC is celebrating an extraordinary milestone. And celebrate we did! Earlier this...
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How we’re making every day Earth Day
Thursday, April 22, 2021
DAC
“We have forgotten how to be good guests, how to walk lightly on the earth as its other creatures do.” –Barbara Ward As we celebrate Earth Day, we are reminded to be kinder to our...
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How diverse is DAC?
Thursday, November 05, 2020
Linda Pickering
We’ve been in business for almost 50 years—and you don’t grow a successful business that lasts that long without learning a few things. In our hearts (and with our eyes and ears), we...
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How DAC has embraced virtual events
Tuesday, October 27, 2020
Erika Halili
Every cloud has a silver lining. As we have learned how to adapt during times of uncertainty, we’ve also uncovered some unique opportunities to leap out of our collective comfort zone and push...
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DAC at Ad Age Women to Watch: Leading innovation during crises
Tuesday, September 22, 2020
DAC
At the Women to Watch conference and awards, Ad Age not only recognizes and celebrates the achievements of women who have made strides in advertising and marketing, but focuses on the challenges...
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