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May saw the arrival of many updates in local search. Some are major, others are minor, and at least one of them is set to demonstrate the extraordinary value of user reviews. Here’s all the...

It has been especially difficult for businesses to evaluate if they meet benchmarks for online reputation management over the past two years. Year-over-year analyses have relied on frustratingly...

As always, change is afoot in local search. Join us for a whistle-stop tour through all the updates you need to know, from a significant new search trend to a big shake-up in local ranking factors....

For the last 10 years and particularly since the onset of the pandemic, Google has tried to compete with Amazon by offering its own unique online shopping experience. Unlike Amazon, which mails you...

Consumers have tipped the balance of power. They have instant access to almost everything there is to know about any business—and can make or break brands through the collective power of reviews,...

As Q1 2022 wraps up, the world of local search is once again evolving. Join us for a quick rundown of all the updates you need to know, including customer reviews being inadvertently nixed, UI...

More than ever, consumer reviews are playing a big role in purchasing decisions. Not only do 95% of customers read reviews before making a purchase, but the quality and quantity of a business’s...

In the world of local search, some updates are more significant than others. This month, we saw Google tinker with some settings, retire some features, and threaten some serious consequences with its...

Time moves like lightning in local search, and there are already plenty of new developments in the first month of the year. Once again, it’s time to double check those Google Business Profile...

The holiday shopping season has arrived, and some shiny new updates from Google are already waiting under the tree. Read up on what’s new in local search this month, so you can stay up to...