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The online marketplace hinges on customer feedback, creating a need for businesses to harness the value embedded in reviews. With the right approach to online reviews, businesses can improve their...

Report after report is coming in that many businesses—especially service area business—are unable to verify themselves on Google. It doesn’t matter if you’re a standalone store or one of many...

The world of SEO is an everchanging landscape, and one area organizations may overlook when managing their organic content is local search. Local search, which involves optimizing a company’s...

In February 2023, Google announced that it would reinstate reviews that were mistakenly removed by a spam filter. Google acknowledged the issue and stated that it would work on reinstating these...

Online reviews are an important tool for consumers in today’s digital age. Reviews help customers make informed decisions before making a purchase and give insight into the quality of the...

And that’s a wrap! December brought the curtain down on another eventful year in local search, and there were no major updates and releases during what is a major holiday season in large parts...

The holiday season is here and the pace of change is picking up in local search. Now is the time to catch up with all the news you need to know from one of the fastest moving fields in digital....

With the World Cup having already kicked off, Google is asking certain businesses—particularly bars and restaurants—if they will be showing World Cup games at their location. If listing owners...

We may be heading towards the end of 2022, but the change of pace never lets up in local search. Let’s run through all the updates you need to know before the holiday season arrives! Google...

Wouldn’t it be nice if Google Maps gave you an instant flavor of the particular area you’re looking at? The platform, after all, is no longer used for driving directions...