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As the undisputed heavyweight champion of the digital age, Google rarely attempts to hide its ambitions. In fact, in a thoroughly disrupted year that has dramatically accelerated digital uptake, the...
This month in local search, Google made great strides in call histories, review solicitation, and… haircuts? Let’s cut straight to the chase and break down exactly what you need to know...
September was a mixed bag in local search. While Google’s COVID-related updates continued as expected, the search giant’s primary competitors—Apple and Bing—both adjusted their review...
Although there were few surprises this month in local search, Google released a number of significant updates as they lean in to plans they’ve been preparing all year—including changes in...
Googles finds more than 25 billion spam-filled pages every day. Last year, Google users submitted more than 230,000 reports of spam, 82% of which resulted in pages being taken down. Very simply, spam...
As the pandemic becomes business as usual, Google My Business (GMB) updates have gone from emergency hot-fixes to routine patches. This month has seen some quality-of-life improvements for both...
Last year, most people were unaware of attributes despite them being a feature of Google My Business (GMB) in many business categories. They provided useful information to consumers (and some handy...
In June, Google announced that it would allow businesses to post a variety of secondary hours on their Google My Business (GMB) listings. For the first time, businesses were able to define and post...
COVID-19 has demanded a number of updates to the local listings ecosystem, primarily to better communicate health and safety protocols with customers. Many of these changes, however, appear to be...
Reopening can be complicated for businesses with distributed local footprints, especially in the highly regulated financial services industry. That’s why we hosted a Local Search Masterclass to...