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September 2019 LPM roundup
Monday, September 30, 2019
It’s Google algorithm update time again. That’s not the biggest story this month, however, as both Google and Yelp have pushed out much more important updates. Google has made big changes to...
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Behind the Headlines: Artificial intelligence, voyeuristic mattresses, and pink-eyed Terminators
Friday, September 27, 2019
DAC
It sounds like the beginnings of a bad joke: “What do artificial intelligence, voyeuristic mattresses, and pink-eyed Terminators have in common?” The answer is even more amazing: Boris...
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What Can Food and Restaurant Chains Learn From Independents?
Thursday, September 26, 2019
Mike Fantis
Throughout my life I’ve been surrounded by the food industry. My parents were caterers, my brother has had multiple restaurants, an auntie had a restaurant, my cousin has a restaurant, and numerous...
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OMMA Awards 2019: And the Winner is… DAC!
Tuesday, September 24, 2019
DAC
We did it! We brought home the gold in two of the three categories in which we were finalists at the 2019 OMMA Awards. Good job we dressed for the occasion and practiced our acceptance...
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4 Ways Advertisers Can Thrive in the Age of Ad Blockers
Tuesday, September 24, 2019
Sarah Ahn
The popularity of ad blockers has skyrocketed in recent years. As of 2019, more than a quarter of US users have installed ad-blocking software. But why? Their rising popularity can be attributed—at...
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7 Key Takeaways From Our Local Marketing 101 Webinar
Monday, September 23, 2019
DAC
Earlier this month, we hosted Local Marketing 101—a detailed, 30-minute webinar in which Ewan Darby, our VP of Sales, walked through examples of the good, the bad, and the downright ugly when it...
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4 SEO Strategies to Boost Traffic to Your Ecommerce Site
Thursday, September 19, 2019
DAC
SEO
You’ve established your brand, your products have hit the market, and your ecommerce website is up and running. But how do you promote your online business in a way that can generate traffic and...
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Forrester Names DAC Among the Most Significant Performance Marketing Agencies
Wednesday, September 18, 2019
DAC
Influential research and advisory firm Forrester has named DAC a contender in The Forrester Wave™: Performance Marketing Agencies, Q3 2019, citing us for bringing a unique offering to multilocation...
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Dust Off The Tux! We’re Finalists for 3 OMMA Awards
Thursday, September 12, 2019
DAC
They say good things come in threes, don’t they? We couldn’t agree more after MediaPost named DAC a finalist in not one, not two, but three categories at the 2019 OMMA Awards. Our...
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The Maps Race: Google vs. Apple
Tuesday, September 03, 2019
Every brick-and-mortar business knows it: maps channels are fast becoming the de facto driver for local lead generation. Whether you have 12 locations or 12,000, your local customers are not only...
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