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A New Era for Online Communication?  Facebook, Whatsapp and the Mobile Market
Thursday, March 13, 2014
Mark Zuckerberg was the most prominent speaker at the Mobile World Congress the other week. The Facebook founder made a strong statement by playing a pivotal role at the conference about the...
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Social ROI – We know you love your mother
Monday, January 13, 2014
From the early days of social media, measurement was an afterthought. At first, the investment in the channel was relatively low, and companies were willing to take the risk of just putting stuff out...
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Google Presses Forward: The Changing Landscape of Youtube Comments
Thursday, November 21, 2013
After releasing the statement in September’s blog post, YouTube has recently integrated its comments with Google+ so that any comment posted on a YouTube video will automatically come from and be...
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How Brands are Using Vine’s Short Videos for Big Wins
Friday, November 08, 2013
Although Vine has been around since January this year, the Twitter owned platform is still a relatively new marketing tool for most brands and businesses. The iOS and Android app allows users to...
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London Social Media Week: The Future and Impact of Social Media in Men’s Fashion
Tuesday, October 08, 2013
Heading out on a miserable Monday evening to brave the wet streets of a heaving Covent Garden is not a sortie I would usually relish. Last Monday, however, was different. It was the opening party to...
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5 Blogger Outreach Pitfalls to Avoid
Thursday, August 22, 2013
More often than not brands and SEO agencies have a blogger outreach strategy that leaves much to be desired. The difficulty of the whole process has  been greatly underrated, and as bloggers are now...
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Mums and Digital Media
Friday, August 09, 2013
Amy Rybczynski
I had my second child back in February, and constantly marvel at how my parenting perspective has changed in the years since my first baby was born.  New parent jitters have been replaced with a...
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The Mammoth Content Marketing Guide:  Easy Ways to Promote Your Online Content
Thursday, June 20, 2013
No one who has been involved in internet marketing over the past few years can have missed the industry’s heavily overused war cry: ‘Content Is King,’ which is  loudly trumpeted at every...
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The Rise of Twitter: Its Success and Impact
Wednesday, April 03, 2013
A few weeks ago, on 21 March, Twitter celebrated its 7th birthday, marking seven successful years since its inception. Its meteoric rise to prominence has been impressive and exciting.  It is now...
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How to Avoid Dead Social Media Syndrome
Wednesday, February 20, 2013
A quirky little news item today caught my eye: A newly-announced Twitter app called LivesOn will allow people to keep tweeting after they die. It promises to scan the content of your Twitter feed,...
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