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Last week it was announced that Google and Twitter would be working together. Google would get easier access to tweets and Twitter would get greater visibility. How is this deal going to work? What...

In recent months Google has been pushing for a new standard in Internet security. Following on from the Heartbleed bug, that is widely touted as having been the biggest security flaw ever seen by the...

The #NRF15 just wrapped up its biggest Retail’s Big Show to date at the Javits Center in New York City. The event boasted over 34,000 attendees from 85 countries around the globe and featured...

In the age of digital advertising, citizen journalism and social engagement, brand integrity, reputation and storytelling are largely defined by the consumers who admire (or despise) them. With...

Look beyond keyword ranking to define and track success online. By trading in single metric tracking for big-picture thinking teams can better optimize results to drive performance. 5 Key Performance...

Recently Google changed the way they view sites. In the past search engines tended to see a website much as a user using a text-only browser would. This has since changed. Now search engines have...

If you didn’t start planning “Christmas in July”, we want to be your October Miracle… to help connect your brand with the gift givers on your list. Like many marketers, all we...

    Share14 was high on my list of 2014 conferences not to miss, and it delivered. The impressive speaker line-up included SEO professionals from large enterprise organisations such as...

Recently, Google has decided to crack down on non-HTTPS sites. Or rather benefit those that are using HTTPS as standard. Google are aiming to make the Internet as secure as possible, using strong...

When it comes to creating content for inbound marketing, there are a few trusty tools that marketers can use: whitepapers, ebooks, podcasts, webinars — a whole plethora of ways to deliver content,...