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How to Prepare a Programmatic Workforce in Your Agency
Friday, October 16, 2015
Guest Contributor
Math, Math and More Math! We have all heard by now how programmatic media will grow exponentially in the near future… that’s old news. But are we prepared in terms of the expertise and...
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Google Maps search results gets a makeover
Thursday, October 15, 2015
DAC
SEO
Google has quietly rolled out an updated look for Google Maps search results. The new interface is a lot cleaner, featuring a scrollable search results panel on the left, which users can easily click...
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Getting good data – An excellent example from The Economist
Thursday, October 15, 2015
yanamowat
We love data. It helps inform everything we do, backs up everything we say, and helps demonstrate our success. But often the challenge is how to gather that data in the first place. Analytics is a...
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Change in Travel Sector Social Media Infographic
Wednesday, October 14, 2015
Grant Whiteside
The travel sector is used to change – it’s the only thing that’s stayed constant since the dawn of the digital age. From the evolution of search engines to data-driven social...
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What’s All This Fuss About Ad Blocking Anyway?
Tuesday, October 13, 2015
Guest Contributor
We’ve all read in recent weeks about the advent of ad blocking software and how it’s impacting the world of digital advertising.  It’s been reported that nearly 10% of all US and about 12%...
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When is a mobile friendly website not mobile friendly?
Friday, October 09, 2015
Grant Whiteside
SEO
When is a mobile friendly website not mobile friendly? When Google says it’s not. As of November 1st 2015, mobile websites that actively promote an interstitial advert asking the user to download...
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Our #NoFilter Outlook on Instagram Advertising
Thursday, October 08, 2015
Guest Contributor
After much speculation and anticipation, Instagram has finally opened up its advertising platform to allow advertisers and agencies not part of the initial launch to begin advertising on the...
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Facebook Roll Out Verification Badge For Local Businesses
Wednesday, October 07, 2015
DAC
Local business pages on Facebook are awaiting their verification badges, after the social media conglomerate announced they were rolling out from 6th October. What this means is that any business...
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How to Craft a Content-Focused SEO Strategy
Wednesday, October 07, 2015
DAC
SEO
Since the beginning of time content has always been at the heart of SEO. Without quality content, brands won’t be found in the search results and without higher search engine rankings they miss the...
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Stop Selling Your Product
Tuesday, October 06, 2015
rosscraig
Sometimes the digital marketing industry does what every industry does, it gets carried away with its own importance. We believe that “the world is different now” and that the newest app or...
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