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From single location businesses to massive brands with hundreds, or even thousands of stores, “local search” and “local marketing” are buzzwords that we’ve been hearing for a number of...
Want to know how to optimise landing pages? You’ve come to the right place! At Ambergreen, we focus on all aspects of digital marketing, from SEO and PPC to content and analytics. And if you...
The growing adoption of voice search is fundamentally changing the consumer journey. For many brands, responding to this shift in behaviour is going to demand a far more mobile and local strategy to...
Last Tuesday, in what feels like a watershed moment, Google announced significant changes to their advertising and analytics platforms. The over-arching theme was that a mobile-first world requires a...
Google mobile results have been updated, providing some game-changing results. This greatly contrasts with last year’s “Mobile-geddon” update, which in reality was nothing more than a small...
Retailers looking to capture and engage the attention of online shoppers through ‘micro-moments’ within search, will be excited by some announcements coming from Google HQ this week. Most...
The voice-controlled assistance market reached a new high this week with the launch of Viv, an artificial intelligence (AI) system that is piped to be “the intelligent interface for everything.”...
When people think of digital marketing, they probably think of SEO. Even people with only a general awareness of digital marketing have probably heard of SEO (even if they don’t know what all the...
Understanding SEO can seem intimidating but it doesn’t need to be. With the baseball season underway, let’s use the familiar strike out analogy to observe three common mistakes that can affect...
Too many keywords, not enough action. It’s such a shame seeing a company lost inside an Excel spreadsheet and not making the most of their keyword research. Keyword analysis, search demand...
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