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Matt Cutts, Google’s sheriff of all things Search Engine Optimisation, caused quite a stir among search folks when he let slip at SXSW that Google is essentially rolling out an official...

There are lots of questions to ask yourself when planning your social media strategy for the year, but spending time focusing on how your social media efforts will affect your search results should...

The link building industry is crumbling as we speak, it will take time before it is banished as a total waste of time and there are still millions of dodgy blogs out there that are ‘on theme’...

Ambergreen’s Technical Director, Grant Whiteside, outlines how Google has grown in recent months and what that means for brands, in the first of a series of blog posts on Google Changes. Check...

Online marketing is a constantly changing landscape and it seems that it is currently going through a rather turbulent period of experimenting and change, especially when concerning Google. Recently...

Last night we noticed that Google is continuing to experiment with how it displays search results. The most recent development is clearly to be a way of encouraging the searcher to stay on Google for...

An examination of changes in Google and the significance of not ranking first. Can losers come first? Sure they can. If you look at the online marketing world in terms of pure winners and losers, the...

What does monitoring your Google organic search positions mean to you? The obsession of search positioning is a strange phenomenon. Each data centre produces a different set of results, yet so often...

There have been some recent changes creeping into Google’s search results over the last few weeks. We should be used to algorithmic shift on Google by now. Since the Florida update in 2003 and...

One of the biggest criticisms of Facebook has been its inability to generate revenue and turn a profit. This is an ongoing challenge for the company as a whole, but that does not mean that marketers...