Blog

Google announces passage indexing
Wednesday, November 25, 2020
Nyo Logan
SEO
Google has announced that its latest and greatest search innovation—passage-based indexing—will affect an estimated 7% of search queries across all languages when fully rolled out across the...
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Is Apple preparing to launch its own search engine?
Tuesday, September 01, 2020
Jenna Watson
SEM
They say rumors are usually more exciting than the truth. But right now we’re talking about a particularly intriguing piece of speculation—that Apple may be attempting to launch a search...
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Spotlight on Google’s new report: Rising Retail Categories
Tuesday, August 11, 2020
Mayank Jha
SEO
Since the global onset of COVID-19, wild fluctuations in consumer demand have created new challenges for retailers all over the world. Previous methods to understand and get ahead of changing...
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5 avoidable SEO mistakes retailers make
Wednesday, June 10, 2020
Brianna DiPanni
SEO
Ecommerce is continuing to grow in popularity worldwide and that growth isn’t showing any signs of slowing. According to eMarketer, ecommerce will account for 16.1% of all global retail sales...
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Google’s divine plan: bridge the gap between SEO and content
Friday, March 13, 2020
Allison Hamilton
SEO
Ah, the illustrious deity that is Google and its faithful servant, the search engine results page (SERP). We bow down to thee and ask that this content may rank highly and claim the glorious throne...
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Digital Marketing 2020: Is your SEO strategy ready for these 4 milestones?
Thursday, December 05, 2019
Jane Sanderson
SEO
If history tends to repeat itself, then predicting the future should be easy, right? Well, SEO is a slightly different proposition. After all, this is a discipline that progresses into uncharted...
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4 SEO Strategies to Boost Traffic to Your Ecommerce Site
Tuesday, September 17, 2019
Angela Liu
SEO
You’ve established your brand, your products have hit the market, and your ecommerce website is up and running. But how do you promote your online business in a way that can generate traffic and...
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SEO and Web Development: A Match Made in Heaven?
Monday, September 09, 2019
Ellen Gao
SEO
Wine and cheese. Hall and Oates. Netflix and chill. Search engine optimization and… front-end web development? Well, actually, yes. SEO specialists and front-end developers make the ideal...
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SMX West 2019: 4 Insights You Really Need to Know
Tuesday, February 05, 2019
David Ruiz
SEO
Digital’s biggest, brightest brands came together last week for SMX West 2019. Every major player was represented at the San Jose McEnery Convention Center in the heart of Silicon...
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3 Ways to Level Up Your Business’ Pinterest Strategy
Tuesday, November 13, 2018
DAC
The days of creating vision boards and having to browse through catalogues to plan your next purchase are long over, thanks—in part—to the creation of Pinterest. What’s the big deal about...
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