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The importance of local SEO cannot be overlooked. With the rise of mobile use and Google’s increasingly sophisticated understanding of user intent, ranking locally has become the best way to...
There has been much talk this year of voice search, yet not so much attention has been given to visual search, which has been quietly bubbling beneath the surface. There’s no denying that our...
For businesses trying to attract consumers through their door (whether that door is real or virtual), success starts with a strong local search strategy. Customers are searching for solutions online...
Keyword rankings change all the time. It makes sense most of the time. Consistently producing engaging, relevant content? Your keyword rankings should exceed your competitors’. A competitor finally...
Over the past few days, a new documentary about the history of SEO has been released, produced by digital marketing firm Ignite Visibility. ‘SEO:The Movie’ has already amassed more than 81,000...
Setting its sights on the restaurant sector first, Microsoft Bing has begun integrating chatbots into its local business search results. Through its newly launched Business Bot program, bots will...
Roll up, roll up, Google’s got some fresh tools to change targeting and measurement once again! Google’s Marketing Keynote for 2017, dubbed proudly by Google as “Marketing Next”, is...
Scammers, black hat marketers, underhand tactics, pranksters etc, have unfortunately all been a part of the SEO industry, for quite some time. Local search is just as vulnerable, and it’s a problem...
Companies with sites that target time sensitive terms, for example, ‘flowers’ and ‘chocolates’ around Valentine’s Day or Mother’s Day, need to make sure that both their technical SEO and...
Recently David Freeman posted an interesting take on technical and content audits and how he feels that the old way of doing audits needs to change. His ideas chime with mine, and so I thought I...
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