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David “Shingy” Shing is always on the front foot. In fact, the only thing that precedes this modern marketing icon is his reputation as a forthright futurist, speaker, creative director,...
As 2021 gets into full swing, so too do the changes in local search. Join us for a quick rundown of all the updates you need to know about, from enhanced delivery/pickup features to a shiny new local...
Phone booths. Floppy disks. Pagers. MySpace. Almost every obsolete innovation was once considered an indispensable daily essential that would last as long as the world kept turning. But look at them...
“We have forgotten how to be good guests, how to walk lightly on the earth as its other creatures do.” –Barbara Ward As we celebrate Earth Day, we are reminded to be kinder to our...
Omnichannel offers seamless, continuous customer experiences across online and offline touch points. If you get it right, you’ll drive both customer and financial growth. But if you get...
As businesses continue to navigate regional re-openings, lockdowns, and capacity limits, they are understandably focusing on adapting their physical stores to offer the best customer experience...
Google isn’t shy about letting us know what it wants. But in the increasingly important world of instant answers and FAQs, third-party vendors have stolen a march on the search giant, with...
An algorithm update, free listings on Google Hotels, and a shiny new “estimated cost” field in the local pack. March brought a series of iterative changes to local search—some...
Consumer-centric experiences have been Google’s main focus in recent years. As a result, the search giant no longer collects listings information from businesses alone. Instead, the content...
In the latest episode of Inside the Funnel, Dan, Nasser, and Jenna set their sights on one of digital marketing’s most elusive and nuanced topics: customer experience (CX). And who better to...
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