Blog

3 Strategies to Drive Lead Gen in Higher Education
Thursday, November 29, 2018
Lia Madray
With global competition and rising acquisition costs, there’s no question that the digital age has made student enrollment a Sisyphean task for higher education brands. Up against local,...
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The UX of Voice User Interface (VUI): What it Means for Brands
Friday, August 24, 2018
DAC
In the last few years, Voice User Interface (VUI) based personal assistants, like Google Home, Amazon Echo, and Siri have become a familiar part of our daily lives. Thanks to improvements in...
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The State of UX: In-Store and Online
Thursday, February 08, 2018
DAC
I recently decided to purchase a pair of pants at a high-end retail store in downtown Toronto; as I made my way into the store, the scent of the dark oak wood floors, the sound of ambient music and...
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UX Predictions: 2018
Tuesday, December 19, 2017
DAC
2017 was a big year for the state of digital user-experience across industries and around the world. It gave rise to new chatbots and emphasized the use of scalable pattern libraries (a collection of...
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DAC Group Creates Mobile-First Website for AlarmForce
Thursday, September 15, 2016
DAC
As part of its recent rebranding, Toronto-based AlarmForce has launched a new mobile-first website, created by DAC Group. We have been working with AlarmForce for over two years and beat out five...
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