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AI in customer service: Creating positive brand experiences
Monday, March 04, 2024
In today’s digital age, customer reviews on platforms like Google and Facebook play a critical role in businesses’ reputation and success. These are two of the most influential platforms...
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5 ways to use bad reviews to your advantage
Wednesday, June 08, 2022
Courtney Hardwick
When it comes to reputation management, customer reviews are everything. Not only are they free content and marketing for your brand, but they can also help increase search engine ranking, drive...
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10 things threatening your brand’s reputation
Wednesday, May 04, 2022
Nasser Sahlool
When it comes to running a successful business, reputation is everything. But a good reputation doesn’t build itself. Every customer interaction, positive or negative, in person or online, can...
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4 ways to ace holiday email marketing during COVID-19
Wednesday, September 16, 2020
Lauren Ross
The busiest time in the email marketing calendar is almost upon us: Q4, complete with Thanksgiving, Black Friday, Cyber Monday, and a daily flood of emails until the end of the year.  This year,...
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4 key email marketing considerations during COVID-19
Tuesday, May 12, 2020
Lauren Ross
In these unusual days of the COVID-19 era, email marketers across countless industries have suddenly found themselves asking the same questions. Should my campaigns still be active? What is okay to...
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Boost your email open rates with these subject line tips
Tuesday, November 05, 2019
Courtney Hardwick
Did you know that the total number of business and consumer emails sent and received per day will exceed 293 billion in 2019, and is forecast to grow to over 347 billion by the end of 2023? Chances...
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RE: How to Stop Sending Terrible Emails
Tuesday, January 08, 2019
How many emails did you receive today? This afternoon? Or even in the last hour? Probably more than you care to count. The Inbox Zero dream is definitely dead. Consider this: Today, there are 8...
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How to Optimize Your Email Signature to Generate More Reviews
Friday, March 16, 2018
Whether it’s a personal email, newsletter or digital receipt you send out, the signature portion of any email can be fuel for review content. Here’s how to do it. Following your signature, insert...
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