Blog

Google Plays Match Breaker with Adwords: More Options for Marketers or More Dough for Google?
Monday, April 23, 2012
DAC
Google quietly made some pretty big changes to its long-standing keyword matching options within Google Adwords earlier this week, altering the way its exact and phrase match types will trigger...
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CMA Seminar Recap: Lead Generation Minus the Guesswork
Monday, April 16, 2012
DAC
DAC held a one-day Canadian Marketing Association (CMA) seminar titled “Lead Generation Minus the Guesswork” last week at The Advocates‘ Society in downtown Toronto. Presenters from DAC...
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Digital Marketing Predictions of 2013
Monday, March 12, 2012
Grant Whiteside
Is it too early to write a blog post about the predictions of what’s going to change in the digital marketing landscape in 2013. Probably not; the writing has been on the wall for long enough. As...
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Make It Rain wins Center Parcs SEO account
Tuesday, December 06, 2011
LRegan
6 December 2011, London: Center Parcs, the UK’s favourite short break destination has appointed Make It Rain to drive its SEO account forward into 2012. Center Parcs provides family short breaks in...
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Top 15 Internet Marketing Books According to 50 Influential Bloggers
Wednesday, July 20, 2011
JOakley
As much as us Internet marketers love to learn from blogs and other online resources, you still can’t beat a properly planned, structured and researched book for gaining insightful, actionable...
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Apple to Start Selling Newspaper Subscriptions
Wednesday, September 15, 2010
Grant Whiteside
There’s no point in reminding the publishing industry that if they had addressed search 13 years ago, rather than sticking their head in the sand, they wouldn’t be in this mess today....
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Internet Marketing Predictions 2010
Friday, December 18, 2009
Grant Whiteside
What a year 2009 was. Google and Bing started to understand the intent of a search query and started to gain a better of idea of what formats of content were most engaging in relation to the search...
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Ambergreen sponsors Edinbooks Project
Friday, August 14, 2009
Grant Whiteside
Ambergreen are pleased to be supporting the Edinbooks project, being carried out by our own, Eliza Dashwood. The project will see volunteers carpet bomb the city with books on every subject, from...
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Dundas Castle Internet Marketing Seminar
Friday, April 24, 2009
Grant Whiteside
You know, the problem with so many one day internet marketing seminars is a distinct lack of engagement between the audience and the speakers. All the speakers know each other and five percent of the...
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