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Digital Marketing 2020: Is your SEO strategy ready for these 4 milestones?
Thursday, December 05, 2019
SEO
If history tends to repeat itself, then predicting the future should be easy, right? Well, SEO is a slightly different proposition. After all, this is a discipline that progresses into uncharted...
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4 SEO Strategies to Boost Traffic to Your Ecommerce Site
Tuesday, September 17, 2019
DAC
SEO
You’ve established your brand, your products have hit the market, and your ecommerce website is up and running. But how do you promote your online business in a way that can generate traffic and...
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SMX West 2019: 4 Insights You Really Need to Know
Tuesday, February 05, 2019
David Ruiz
SEO
Digital’s biggest, brightest brands came together last week for SMX West 2019. Every major player was represented at the San Jose McEnery Convention Center in the heart of Silicon...
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3 Ways to Level Up Your Business’ Pinterest Strategy
Tuesday, November 13, 2018
DAC
The days of creating vision boards and having to browse through catalogues to plan your next purchase are long over, thanks—in part—to the creation of Pinterest. What’s the big deal about...
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Google’s Birthday Updates: 6 Changes You Need to Know
Wednesday, October 10, 2018
DAC
Google turned 20 last month (let that sink in for a moment…). To celebrate, they released a series of updates intended to represent a “fundamental transformation” in how we think...
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You Are What They Search
Thursday, May 31, 2018
DAC
SEO
Over the past year, there seems to be a trend amongst digital marketing professionals to uniquely reposition their products and services—or at least control the language around important...
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Voice Search and the Future of SEO
Thursday, April 19, 2018
DAC
SEO
The rise in smartphones and digital/home assistants (Google Home, Amazon Echo, etc.), and improvements to voice recognition via machine learning, natural language processing (NLP), and AI are a clear...
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The DAC Guide to Local SEO
Thursday, July 27, 2017
SEO
For businesses trying to attract consumers through their door (whether that door is real or virtual), success starts with a strong local search strategy. Customers are searching for solutions online...
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Boost Business Objectives with Aligned Digital Media Strategies: Part 1
Monday, March 27, 2017
The great thing about digital media is that it can be leveraged to produce almost any measurable business result. The horrible thing about digital media… is that it can be leveraged to produce...
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Local SEO Pt. 3 – Bringing It All Together
Wednesday, February 08, 2017
DAC
In the first blog post of this three-part series, I identified why together, mobile and Google will dominate the near-future of all online search for a physical business. If you think about Google...
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