The Key Word What's happening in Local Presence Management.

How Important is Local Search Marketing?

Over the course of the past year, I asked 12 prospective clients what they would do if they wanted t...

Five Ways Your Landing Pages May Be Missing the Mark (and How to Change Them)

Whether it’s on a mobile, desktop or tablet device, landing page experiences can make or break you...

5 Tips for Managing Reputation at the Local Level

How do we get more people talking about us?We have hundreds of franchise locations and most of them ...

The Importance of Presence (and the Value of Print) in a Fragmented Search Landscape

With search capabilities available at the click of a mouse or a tap of a finger on a mobile device, ...

Yellow Pages Dirty Little Secret… People still use them!

It’s a fact. We use the Yellow Pages more often than we'd like to admit.I was recently with a cl...

Online Reviews – The Good, the Bad and the Fakes

When given choices about where to spend money, consumers want the best. Internet Yellow Pages sites,...

Superstorm Sandy Drove Yellow Pages Usage

Back in August I blogged about how our testing program for a waterproofing client gave us a clear vi...

Myth Busters – Dispelling Misconceptions about Yellow Pages

Five years ago, at Microsoft’s Strategic Advertising Summit, Bill Gates made the following predict...
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