Blog

Filter By
COVID-19 Series Content Strategy Customer Relationship Management Data Analytics Design Digital Media Local Presence Management News SEM SEO Strategic Insights
Digital moves fast.
Subscribe to our monthly newsletter to get ahead of the curve with new articles, videos, white papers, events, and more. Unsubscribe anytime. For more information, see our Privacy Policy.
3 ways restaurants can use data to their advantage
Tuesday, October 08, 2019
DAC
“The evolution of relevance will be data,” said Ryan Ostrom, former Chief Digital Officer at KFC, at the Collision tech conference back in May. So, how is data analytics reshaping the restaurant...
Read more
4 Ways Advertisers Can Thrive in the Age of Ad Blockers
Tuesday, September 24, 2019
Sarah Ahn
The popularity of ad blockers has skyrocketed in recent years. As of 2019, more than a quarter of US users have installed ad-blocking software. But why? Their rising popularity can be attributed—at...
Read more
Hotel Moneyball: Supercharge Your Marketing with Total Revenue
Tuesday, August 13, 2019
DAC
Siloed data is a serious challenge for many hotels. Reservation records may sit in the booking engine, restaurant and bar spend in another system, spa and leisure bookings elsewhere, and marketing...
Read more
DAC Announces Proove Intelligence
Tuesday, July 30, 2019
DAC
What happens when your web analytics team evolves into a breakthrough center of excellence? You double down, re-imagine the possibilities, and give it the freedom to create transformative,...
Read more
How Data is Changing Vacations—and the Way We Book Them
Tuesday, July 23, 2019
Eli Grant
We’re traveling more than we ever have before. According to the US Travel Association, in 2018 domestic travel alone accounted for nearly $1 trillion in consumer spending; a 5.8% jump from...
Read more
The Sky Is Not Falling: Apple ITP 2.2 and What It Means For Marketers
Friday, May 17, 2019
DAC
When Apple announced this week that it would be introducing an updated version of “Intelligent Tracking Prevention” on Safari II and IOS 11, it caused quite a stir in the marketing community....
Read more
How Econometrics Helps Us See the Bigger Picture
Thursday, March 21, 2019
Kuhan Puvanesasingham
Econometrics is an applied science that extracts quantifiable relationships (called estimators) in observable economic data. Simple enough, right? The problem is that we’ll never be able to...
Read more
Our Thriving Partnership with Adobe—and What it Means for Our Clients
Thursday, March 07, 2019
Eli Grant
Over the last 15 years, we have helped brands plan, implement, and operate their marketing technology ecosystems—and Adobe, as the recognized market leader in enterprise digital solutions, has been...
Read more
Feed Your Search Engine: A New Era in Ecommerce
Tuesday, February 19, 2019
DAC
If you’re an ecommerce retailer, you already know how hard it is to acquire new customers and drive sales while competing against the giants like Amazon, Walmart, and Overstock. But digital...
Read more
It’s Official: We’re Adobe Certified Experts
Tuesday, February 12, 2019
DAC
Change is inevitable, but growth takes vision and enterprise—especially in the fast-evolving world of digital, where the right tools and expertise can make the difference between getting ahead and...
Read more
Subscribe to our monthly newsletter to get ahead of the curve.
x
Get exclusive access to new articles, videos, white papers, events, and more. Unsubscribe anytime. For more information, see our Privacy Policy .