Blog

In today’s fully digital world, new laws such as GDPR in the EU and the California Consumer Privacy Act of 2018 (which goes into effect in 2020) aim to allow consumers to not only opt out of...

Smartphones are a lot like Asian carp. Asian carp were innocently brought to North America in the ‘60s as a new food source to help control unruly algae and snail populations. This fish quickly...

If you are in digital marketing or reside in the EU, you’ve most likely heard a lot of chatter around the GDPR recently. But what exactly is the GDPR, what do consumers think about it, and how will...

Exploring behavioral insights and marketing trends within North America and Europe. Millennials are a demographic age group born between 1981 and 2000. In North America, they represent about 20-25%...

With brands locked in a constant bidding war for real estate in the consumer’s mind, it’s no secret that the modern retailer’s goal is to be front and center throughout the customer journey....

Over the next few weeks, Facebook will be making the most significant shift to the News Feed that they have in years. The updated algorithm will prioritize what users’ friends and family share,...

 We’re thrilled to launch our latest white paper, Departures, Destinations and Disruptors, which examines how forward-thinking brands use digital channels to engage today’s demanding and...

In marketing agencies, there are two kinds of numbers people: those who make reports, and those who ask for them. Regardless of which group you belong to, 2018 will be a year where...

Recent years have shown an upward trend in retail e-commerce sales, from less than 1% in 2000 to more than 7% in the most recently published US Census Bureau data. With more consumers shopping –...

We’re thrilled to announce that DAC has launched a new white paper, The Apple Effect, which examines the importance of local and user experience for the mid-tier banking and financial services...