Tag Archives: local presence management

Why Data Management is Only the Beginning of Local Search

Every business needs to have its correct name, address, and phone number listed online. In fact, it almost goes without saying: anyone can see the consequences of directing customers to an incorrect address or providing the wrong phone number. These few points of data are relatively easy to manage for SMBs, but it becomes more […]

Year of the Local Presence Management Marketers

Like all aspects of digital marketing, local presence management is evolving quickly. The consumer shift to mobile-first has changed the game for location-based businesses — and embracing technology and understanding changes to Google’s search algorithms continues to hold the key to business success. Here are our top five predictions in the local presence management space […]

So You Want To Excel At Local Presence Management?

Street addresses, phone numbers, and opening hours. For enterprise level businesses with local footprints, having visible and accurate data is essential to reaching the right customers at the right time. As well as customers who have made their purchase decision and are ready to seal the deal. Simple right? Not exactly. Let’s slow it down […]