The holiday shopping season has arrived, and some shiny new updates from Google are already waiting under the tree. Read up on what’s new in local search this month, so you can stay up to date—and help keep your business on the “nice” list. Google My Business gets a new name Google is renaming Google […]
Fall has finally arrived and we’re slowly approaching the end of another eventful year. Yet the pace of life remains brisk in local search, where change is the only thing that never changes. Join us for a fast rundown of all the news you need to know from the month that was September 2021. Mozilla […]
If you manage your business’s local presence online, you know that content uploaded by users, or user-generated content (UGC), can cause headaches. Our clients often ask us about fundamental issues like users suggesting inaccurate edits, uploading photos that do not always portray the business well, and answering other users’ questions before the business itself has […]
Job posting schema, Google Posts for hotels, new restaurant review details, and the ability to… remove phone numbers from business listings?! Local search served up a little bit of everything this July. Here are all the updates you need to know about. June/July core algorithm update: Part two Google released the second half of its […]
No more Google My Business short names, restaurant ratings appearing directly in Google Maps, and a two-part core algorithm update. It all happened in local search this June. Join us for a quick rundown of all the updates you need to know about. Google core algorithm updates for June and July On June 2, Google […]
As 2021 gets into full swing, so too do the changes in local search. Join us for a quick rundown of all the updates you need to know about, from enhanced delivery/pickup features to a shiny new local two-pack. Let’s go! Google reveals local search trends amid COVID-19 With the profound impact the pandemic is […]
Consumer-centric experiences have been Google’s main focus in recent years. As a result, the search giant no longer collects listings information from businesses alone. Instead, the content shown on local listings is generated by the both business itself and its consumers (e.g. reviews, Q&A, suggested edits, etc.). The language in which the information is shown […]
Desktop messaging, review snippet stars, restaurant search filters… February’s local search updates may not have reinvented the wheel, but they have improved quality of life for business owners, marketers, and anybody seeking to drive local growth. Let’s get straight to it. Google adds black-owned business label and scroll-to-text on product results With the relevant timing […]
An eventful year may be winding down, but there’s no such thing as a lull in local search. This month, Google pushed ahead with a few updates that have been months in the making—but it wasn’t all plain sailing for the search giant. All is revealed in our November roundup. Google reviews and replies fail […]
As the undisputed heavyweight champion of the digital age, Google rarely attempts to hide its ambitions. In fact, in a thoroughly disrupted year that has dramatically accelerated digital uptake, the search giant has made huge, conspicuous leaps forward in both shopping and local. For the latter, Google has now enlisted two-time unified heavyweight world boxing […]