Blog

3 Ways to Level Up Your Business’ Pinterest Strategy
Tuesday, November 13, 2018
Laura Hincapie
The days of creating vision boards and having to browse through catalogues to plan your next purchase are long over, thanks—in part—to the creation of Pinterest. What’s the big deal about...
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October 2018 LPM Roundup
Thursday, November 01, 2018
Zoran Dobrijevic
Another month has passed, which means more developments in the world of Local Presence Management (LPM). This time we’ve seen some major changes with minor consequences, minor changes with...
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Adobe Digital Experience Makers: 5 Key Takeaways
Tuesday, October 30, 2018
Justin Teng
Adobe’s Vancouver edition of the Digital Experience Makers event was a roaring success with more than 180 digital leaders from over 50 unique brands—including Best Buy, Lululemon, MEC, and...
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Why Good Stories Are Not Enough
Tuesday, October 23, 2018
Orli Kessel
As marketers, our job is to tell great stories that help move people to action. But, in an age of content oversaturation, a great story is no longer enough to keep make people open, read, and act on...
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US Search Awards 2018: Behind the Nomination
Tuesday, October 16, 2018
DAC
The US Search Awards is regarded as the premier celebration of SEO, PPC, and content marketing in the United States. It celebrates and rewards the expertise, talent, and achievements of the search...
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Google’s Birthday Updates: 6 Changes You Need to Know
Wednesday, October 10, 2018
DAC
Google turned 20 last month (let that sink in for a moment…). To celebrate, they released a series of updates intended to represent a “fundamental transformation” in how we think...
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Four Key Takeaways from Lean In Canada’s Women and Entrepreneurship Event
Thursday, September 27, 2018
DAC
Last week DAC attended Lean In Canada’s monthly speaker and networking event. This month’s theme was Women and Entrepreneurship: How to Lead and Succeed. The event took place at the Art Gallery...
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Google is Stealing Your Website Traffic, but Don’t Panic
Thursday, September 06, 2018
Kyle Harris
If you are seeing a drop in traffic to your website in 2018 I can assure you, you are not alone. With SERPs looking a lot more like the below and Knowledge Panels housing vast amounts of information,...
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August 2018 LPM Roundup
Thursday, August 30, 2018
Zoran Dobrijevic
With most local presence management news seeming to be minor Google UI updates that affect only 0.01% of users in one specific city, it can be easy to ignore most of the information coming in. That...
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The UX of Voice User Interface (VUI): What it Means for Brands
Friday, August 24, 2018
DAC
In the last few years, Voice User Interface (VUI) based personal assistants, like Google Home, Amazon Echo, and Siri have become a familiar part of our daily lives. Thanks to improvements in...
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