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How to generate Google reviews and boost your reputation with QR codes
Wednesday, March 02, 2022
Rudy Nassar
More than ever, consumer reviews are playing a big role in purchasing decisions. Not only do 95% of customers read reviews before making a purchase, but the quality and quantity of a business’s...
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Google rolls out Pirate update and a host of Google Maps upgrades
Monday, February 28, 2022
Zoran Dobrijevic
In the world of local search, some updates are more significant than others. This month, we saw Google tinker with some settings, retire some features, and threaten some serious consequences with its...
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Google Business Profile enhances security and adds new shopping features
Monday, January 31, 2022
Zoran Dobrijevic
Time moves like lightning in local search, and there are already plenty of new developments in the first month of the year. Once again, it’s time to double check those Google Business Profile...
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Podcast rewind: 4 predictions and pitfalls for the new year
Friday, January 28, 2022
Karen Thul
Time has been hazy the past couple years, but we’ve managed to stumble our way into 2022. We’ll take the victories where we can. Now that the holidays are over, our eyes are on...
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Metaverse 101: The future of digital marketing?
Wednesday, January 19, 2022
Rahel Gandhi
At the end of October last year, Facebook announced it was changing its name to Meta to more appropriately reflect everything it encompasses. In that announcement, Mark Zuckerberg talked about their...
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Podcast rewind: 4 takeaways from *that* metaverse reveal
Thursday, December 09, 2021
Karen Thul
Is the fate of the future hypervirtual? If all comes together, an emerging metaverse may prove to be the tipping point. The concept of the metaverse is nothing new, but there’s renewed interest...
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November 2021 Local Search Roundup
Tuesday, November 30, 2021
Zoran Dobrijevic
The holiday shopping season has arrived, and some shiny new updates from Google are already waiting under the tree. Read up on what’s new in local search this month, so you can stay up to...
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3 ways data can supercharge your omnichannel B2C strategy
Tuesday, November 16, 2021
Cloe Barnes
The volume of accessible data is going through a major transformation. More and more, customers flag privacy as a high priority in how they navigate digital environments. Customers expect real...
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October 2021 Local Search Roundup
Friday, October 29, 2021
Zoran Dobrijevic
Another month, another laundry list of changes in local search. If you’re feeling like it’s becoming increasingly difficult to keep up with Google search results changes, you aren’t alone. Data...
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Marketing masterclass: Lead generation
Wednesday, October 06, 2021
Melis Ciner
Welcome to the third and final part of our masterclass series, where we peel back the curtain to shed light some of our most successful Google-oriented campaigns. Having already dipped our toes into...
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