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Jenna Watson

Jenna Watson

Senior Vice President, Digital Media | Captain of Bridge-Building
How I drive performance: By ensuring our teams wear the hats and walk in the shoes of our clients and our clients' customers, while continually delivering strategic and tactical excellence.

Jenna’s been working in digital media since it was brand new – the real wild west – where she learned the ropes (none of which are still viable in practice today!) making it up as she went, just like everyone else, and learning on the fly. She started out as an email marketer (*cough* spammer *cough*) then moved on to paid search. After three years, she moved into account management and media strategy, and the rest is history.

Born and raised in Iowa, Jenna escaped the corn fields and spent a couple years in Seattle after graduating the University of Iowa. She found her true home in Chicago in 2000, where she’s been ever since. She’s been lucky enough to work for several digital agencies in Chicago, working hand-in-hand to create and deliver winning digital media strategies with top-tier clients across retail, B2B, travel, and financial services. She continually strives to build strong bonds between client and agency teams, ensuring our agency’s work is truly impactful to an organization’s objectives.

In her non-work life, you can find her going to see live music, watching some sports (not all sports are watchable, unless hot dogs and beer are involved), binge-watching Netflix series, and attempting to regain a lost love for cooking.

Favorite food: Pizza. In all its delectable forms. I'm from Chicago, but I won't turn down a NY style slice. My love for pizza has no borders, man.
Top childhood movie: Willy Wonka. It TERRIFIED me as a kid but I couldn't seem to stop watching it, and as an adult it makes me insanely gleeful to watch Gene Wilder's sarcastic humor.
App I can’t live without: Kindle. I love having the ability to delve into a book no matter where I'm at, as long as my phone's with me.
Star Wars or Star Trek? Wars. that even a real question (*ducks and covers from Trekkie blow-back*)
First purchase after winning the lottery: A unicorn. It's as likely as winning the lottery, right
Favorite superhero: Batman, because he's just a regular guy without any actual super powers. Granted, that bank account and those toys are pretty super...