Infographic: Industry Insights in the Retail Sector

August 07, 2015
Rebecca Frantz
1 min
Strategy

In preparation for eTail East 2015, DAC is knee-deep in retail stats! Some key takeaways from our Find and Seek infographic:

  • By 2017, digital media will influence nearly $1.8 trillion in retail sales — more than 60%
  • 75% of US smartphone users who found helpful local information in search results were more likely to visit the actual store.

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  • 61% of smartphone users in Canada have used their smartphone to find a store location or hours of operation.
  • 30% of smartphone users researching retail plan to make a purchase within the first hour.
  • 56% of Canadians who used their smartphone for holiday research bought products they searched at home on the very same day.

Retail Infographic Sheet

Local presence management

Audience & market insights

Digital strategy

Data-driven strategy

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Rebecca Frantz

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Mentioned in this article

Strategy

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Build resilience and growth with strategic audience and market insights, digital strategy, and content strategy that connect brand and local performance.

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