Travel and hospitality has been turned upside-down by the digital revolution—just like any industry. But this isn’t just any industry: this is a unique market with unique characteristics.
Did you know, for instance, that travelers researching a trip spend an average of 53 days visiting 28 different websites over a period of 76 online sessions? (Not gonna lie—that might just be our new favourite stat.)
Find out how forward-thinking brands use digital channels to engage this highly demanding audience, offer authentic experiences, and adapt to the dramatic impact of disruptors like AirBnB.