Author Archives: Chantel Dollar

Local Search: 2017 Trends & Insights

A Snapshot from the Local Search Association’s 2017 Annual Conference Recently I read an article summarising the major trends, challenges and insights drawn from the annual LSA conference. This is an event where marketing and advertising experts congregate to share their experiences, challenges, forecasts and predictions for the industry in the coming year. My three […]

Local Search: How your Small Business can succeed in this channel

Many people think that local search is only beneficial for big enterprise clients that have hundreds of locations, and who will see more astounding results from bulk data syndication and consistency across citation sites and directories. While this is true to a certain extent, there is also great value for small businesses to find in jumping […]

When mobile and digital meet education

I think it is safe to say that most of us only panic about not having internet access when the end of the month rolls around and our data package moves close to the edge of depletion on our mobile phone. This, my friends, can without a doubt be categorized as a blatant example of […]