Monthly Archives: April 2018

Voice Search and the future of SEO

The rise in smartphones and digital/home assistants (Google Home, Amazon Echo, etc.), and improvements to voice recognition via machine learning, natural language processing (NLP), and AI are a clear indication that the use of voice search will be increasing in the very near future. Like many other technologies before it, voice search is primed to […]

DAC Launches New Reseller Partner Division ConvergenSEE™

DAC, the leading digital agency focused on location-based solutions and hyper-local marketing for enterprise brands, is proud to announce the formal launch of ConvergenSEE, our white-label reseller partnership division. ConvergenSEE is built to provide industry-leading location-based technology solutions to agencies, publishers, and media companies. The ConvergenSEE product set includes a white label technology platform that […]

Voice Search and the Future of SEO

The rise in smartphones and digital/home assistants (Google Home, Amazon Echo, etc.), and improvements to voice recognition via machine learning, natural language processing (NLP), and AI are a clear indication that the use of voice search will be increasing in the very near future. Like many other technologies before it, voice search is primed to […]

The Power of Voice: How to Differentiate Your Brand in Search

With brands locked in a constant bidding war for real estate in the consumer’s mind, it’s no secret that the modern retailer’s goal is to be front and centre throughout the customer journey. While there are traditionally many ways to be the king or queen of page one in the search engine game, an emerging […]

DAC at Adobe Summit 2018: Key Takeaways

With 13,000 digital marketing experts across leading global brands, marketing technology platforms and agencies coming together at Adobe Summit last week, one keyword resonated in everyone’s minds and tweets: experience. From the first presentations of Partner Day, to Sir Richard Branson’s keynote, to every single breakout session, the omnipresent theme was making experience a core […]