Sara Kudlowsky

Why Local Presence Management is critical for your brand health

Sara Kudlowsky | May 2, 2023

The world of SEO is an everchanging landscape, and one area organisations may overlook when managing their organic content is local search. Local search, which involves optimising a company’s online presence for local consumers and…

2023: The year of the visual internet

Sara Kudlowsky | February 14, 2023

The year is already presenting a lot of opportunities and challenges for marketers. On one hand, there are disruptions to the marketing industry with the ongoing evolution of the SERP (search engine results page), the…

Google launches new World Cup attribute for venues showing matches

Sara Kudlowsky | November 23, 2022

With the World Cup having already kicked off, Google is asking certain businesses—particularly bars and restaurants—if they will be showing World Cup games at their location. If listing owners add the “Showing the World Cup”…

What is reputation management?

Sara Kudlowsky | April 8, 2022

Consumers have tipped the balance of power. They have instant access to almost everything there is to know about any business—and can make or break brands through the collective power of reviews, ratings, and user-generated…