DAC is proud to announce that we have been recognized as Integrated Search Agency of the Year at the US Agency Awards 2024. This prestigious honor underscores our commitment to innovation, collaboration, and delivering transformative search marketing strategies.
At the heart of this recognition is our Total SERP strategy—an approach to the changing search landscape that integrates organic and paid media through a local lens. By analyzing brand dynamics, competitor trends, and category needs at a granular level, Total SERP optimizes both paid and organic investments to achieve seamless alignment across the entire search engine results page. This strategy allows DAC to create tailored user experiences for every visitor, ensuring precision and efficiency.
The judges commended DAC for:
“Evolving through all phases of marketing with a dynamic shift in management and strategy. The standout ‘Total SERP’ concept was particularly impressive, aligning two channels to foster team collaboration, enhance campaign efficiency, and deliver a pioneering approach that sets the agency apart from competitors.”
This award reflects the hard work and dedication of our talented team of 600 professionals across North America and Europe, whose expertise and passion drive DAC’s ability to achieve industry-leading results.
We are also grateful to Don’t Panic Events for this recognition and to our clients who trust DAC to navigate the complex and ever-changing digital landscape. From long-standing partnerships to new ventures, our focus remains on delivering outcomes that matter by integrating our proprietary tools like TransparenSEE and championing a strategy-first approach.
This achievement is not just a milestone for DAC but a testament to the power of innovation in integrated search.