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FUTR EUROPE 2024 in London
Google Releases Core Algorithm and Spam Updates, Spam Updates Immediately Circumvented
Google Shuts Down Google Business Profile’s Websites
Google Business Profiles with Bookable Services and New Multi-Tab Layout
Google Integrates Social Media Posts into Google Business Profiles
The AI-powered content factory: How to generate blog posts, articles, and social updates
AI is revolutionizing content creation, making it faster and easier to produce blog posts, articles, and social updates. But the real magic happens when you combine AI’s efficiency with human creativity, creating a purpose-built factory to quickly generate high-quality content. In this post, we’ll run through the basics of setting up your own AI-powered content […]
SGE: Don’t believe everything you read about AI and SEO
With the recent rollout of Google’s Search Experience Update (SGE), there has been plenty of speculation about its potential impacts on website traffic and, subsequently, SEO strategies. It’s important to note that Google has been leveraging various forms of AI to generate search results for quite some time now, and the SGE represents a natural […]
6 ways to supercharge your insights with multi-touch attribution
In the world of digital marketing, you have to understand the entire customer journey in order to make informed strategic and resourcing decisions. But, as any SEO practitioner will tell you, it can be exceedingly difficult to gauge the impact of any one digital tactic, never mind a complex web of non-linear user touch points. […]