As content continues to flood into our inbox at work, the digital marketing industry continues to produce more headlines that are nothing more than mythical nonsense. Here are top 5 favourites that we’ve either read or heard from 1st hand experience (so they must be true!) SEO is dead . The SEO acronym has stood the […]
Back in April I wrote a blog post that encouraged all of the Yellow Pages obituary writers out there to put down their pens and re-examine the facts. Sure enough, more evidence emerged last month that the medium is still a major destination for ready-to-buy shoppers. A recent study released by CRM Associates showed that […]
Do you get 80% of your leads from your top four markets? Is your franchise aligned to service only certain zip codes? Do you know what directories (if any) your customers are using? Successful local search campaigns are built through targeting specific local market areas and ensuring that your message reaches consumers in that area. […]