Read more from Kimberley Carrera
Top Insights from the Digital Travel Summit
Kimberley Carrera | May 3, 2018
DAC recently attended the Digital Travel Summit in Las Vegas, Nevada, where leading brands from the travel space gathered to share their best practices, challenges and solutions to thriving in the digital age. Here are…
Tis the season: Holiday marketing trends from Google’s Head of Industry Retail, Kristina Elkhazin
Kimberley Carrera | November 23, 2017
As we get ready to roast chestnuts over an open fire and listen to Mariah Carey’s All I want for Christmas is You on repeat, retailers are in full swing preparing for the busiest time…
Let’s get “phyigital”!
Kimberley Carrera | March 8, 2017
From omnichannel retailing to trends in personalisation and localisation, eTail West kicked off in Palm Springs last week with insights from key retail executives on how to stay relevant in today’s mobile-first world. It was…
Insider Q & A with Western Union’s Joycelyn David
Kimberley Carrera | October 31, 2016
Marketers are placing an increasing emphasis on being visible and relevant in very specific touch points of the customer journey. I had the pleasure of speaking with Joycelyn David, Head of Digital at Western Union Canada,…
DAC Brings Their Digital Roundtable Series to Toronto
Kimberley Carrera | June 22, 2016
As technology continues to reinvent the way customers interact with brands, DAC’s very own Vice President, Client Strategy Nasser Sahlool welcomed an exclusive group of senior marketing professionals to share their inspirations, challenges and best…
Insider Q&A: Retail Council of Canada SVP on Top Trends Set to Shake up Retail Marketing
Kimberley Carrera | March 9, 2016
Michael Le Blanc, Senior Vice President of the Retail Council of Canada (RCC), took some time to talk to us about the shifts in consumer behaviour and the impact personalisation and advancements in technology will…
Insider Q&A: Influencing Point of Purchase in Retail
Kimberley Carrera | November 18, 2015
In this exclusive Insider Q&A, DAC caught up with Dave Rodgerson, Retail Industry Lead, for Microsoft Canada to discuss how emerging technologies continue to spark retail opportunity and influence today’s connected consumer. Can you please…
