Tag Archives: Local SEO

Google doubles up its updates and tightens review guidelines

We may be heading towards the end of 2022, but the change of pace never lets up in local search. Let’s run through all the updates you need to know before the holiday season arrives! Google releases an algorithm update one day after its spam update concludes Unless your business is particularly affected by the […]

Google updates its algorithm and Meta fights fake reviews

The sun is shining, the birds are singing, and there’s lots to catch up on from the world of local search. These are all the changes, updates, and announcements you need to know. Google releases broad core update Google’s latest core algorithm update on May 25 has started to take effect, though it will not […]

“Open now near me” searches grow 400% in one year

As always, change is afoot in local search. Join us for a whistle-stop tour through all the updates you need to know, from a significant new search trend to a big shake-up in local ranking factors. “Open now near me” searches explode in popularity Google recently released its Consumer Insights 2022 Retail Marketing Guide and […]

The Local Product Feed is now a major ranking factor on Google

For the last 10 years and particularly since the onset of the pandemic, Google has tried to compete with Amazon by offering its own unique online shopping experience. Unlike Amazon, which mails you everything you buy, Google instead connects its users with local retailers that have the item being searched for. The search giant’s unique […]

Google’s aggressive filtering rejects legitimate GBP customer reviews

As Q1 2022 wraps up, the world of local search is once again evolving. Join us for a quick rundown of all the updates you need to know, including customer reviews being inadvertently nixed, UI changes in the local pack, double verification for business listings, and new “Emergency help” profile attributes. Automated filtering targets legitimate […]

Google rolls out Pirate update and a host of Google Maps upgrades

In the world of local search, some updates are more significant than others. This month, we saw Google tinker with some settings, retire some features, and threaten some serious consequences with its latest algorithm update. Let’s get to the details. Google’s new Pirate algorithm update obliterates traffic for offending sites In early February, Google launched […]

Google Business Profile enhances security and adds new shopping features

Time moves like lightning in local search, and there are already plenty of new developments in the first month of the year. Once again, it’s time to double check those Google Business Profile (GBP) updates and SERP shake-ups. Join us on our review of the news highlights from January 2022. Making GBP secure: new seven-day […]