For the third year, we have conducted proprietary research on the online and offline search habits of Canadians and Americans. This three-wave study includes research from Kantar and comScore. DAC’s research was then divided along…
Tous les acteurs du domaine des médias directionnels sont dorénavant au courant de la fermeture de TMP. Si un tel bouleversement n’est pas souhaitable pour notre industrie, il ne l’est pas davantage pour les employés…
Norm Hagarty, CEO: By now most of us in the directional media industry have heard about TMP’s unfortunate demise. I don’t believe that this kind of turmoil is ever good. It certainly is not good…
comScore and Group M published a report this week about the relationship between search and social media in the purchase cycle of a motivated buyer. This joint study explored how search impacts those who are…