SEO & AIO/GEO
Move forward to meet your audiences where they are—from Enterprise to Local—with full-funnel, AI-ready SEO strategies that drive powerful outcomes and keep your brand top of mind.
Elevate your brand’s discoverability with an award-winning agency
Integrated SEO solutions
Full-service SEO, content strategy, and production to capture search demand.
Search Marketing: SEO Campaign
In partnership with Holland America Line.
Best Lead Generation Campaign
In partnership with David Lloyd Clubs.
Boost your rank, visibility, traffic, and conversions
From enterprise search strategies to targeted tactics, effective SEO is no longer about keywords; it’s about conversations. It’s about earning your place throughout the customer journey to capture user attention and drive conversions. With our audience-first, AI-ready, future-proofed strategies and content, we can elevate your brand’s discoverability in the rapidly evolving world of search.
LET’S TALK SEO
We bring together targeted topical keyword research, competitive analysis, and information architecture planning with an understanding of how AI-driven search and generative engines surface content. Powered by sophisticated tools like Ahrefs, Authoritas, seoClarity, and Semrush, we ensure your content aligns with user demand and earns meaningful visibility and engagement across both traditional and AI-powered discovery.
Leveraging advanced tools like Google Analytics, Adobe Analytics, Screaming Frog, Authoritas, seoClarity, BrightEdge, and Conductor, our technical SEO, AI-readiness and website content audits pinpoint critical issues that are preventing your brand from reaching its full search potential.
We produce high-quality, SEO, and AI-optimised website, blog, and social media content that resonates with your audience to drive engagement, improve search engine rankings, improve LLM and AIO visibility, and support your business goals.
Propel your business to the forefront of local searches. By fine-tuning your local SEO strategies, we help you connect with regional customers and improve your local search rankings, ensuring your business stands out in every relevant search.
Online marketplaces are crowded, competitive arenas, but you can ensure your products and services stand out by optimising your organic listings for maximum visibility.
The right results every time
Search results are dynamic environments. It’s almost impossible to dominate them for competitive queries—unless you can tap into a team of experts and an integrated marketing platform engineered for exceptional results.
EXPLORE IRIS
Proprietary tech built for powerful outcomes
TotalSERP
Orchestrate cohesive search strategies to dominate across paid, organic, and local.
TransparenSEE
Effortlessly manage, monitor, and optimise local listing data across all sites.
Guardrail
Supercharge AI productivity by streamlining interactions and maximising efficiency.
Highlander
Streamline analytics and reporting, enhancing decision-making across marketing channels.
Seamlessly integrated for impact
SEO shouldn’t happen in isolation. At DAC, our most effective search strategies combine insights, ideas, and tactics from related disciplines to ensure search engines spotlight your brand time and again—from the enterprise level down to highly specific local queries.
SEO in action
5 AIO optimisation best practices every SEO team should be using
As AI Overviews reshape the search experience, traditional SEO tactics need to evolve. Discover five best practices to improve visibility, maintain relevance, and ensure your content performs in an increasingly AI-driven results landscape.
READ ARTICLE
FAQ
Generative Engine Optimisation (GEO), also called AI Search or AIO (AI Optimisation), focuses on making your brand visible within AI-generated answers from platforms like Google AI Overviews and standalone LLMs like ChatGPT. It builds on traditional SEO but prioritises structured data, clustered content, and clear answers that AI systems can easily interpret and cite. Want to learn more about GEO? Let’s talk!
SEO fundamentals remain the same: publish authoritative, well-structured content that clearly answers real user questions. However, it is now just as important to build a strong footprint across off-site sources like media/PR coverage, reviews, forums, and social platforms, since AI systems draw from a wide range of signals to decide which brands to cite. Are you ready to optimise for AI-driven search? Let’s talk!
In addition to business metrics such as conversion rate, leads/sales, and revenue, we track citations, brand mentions, share of voice across AI platforms, and brand sentiment. Interested in measuring AI search performance? Let’s talk!
Content still needs to provide clear, authoritative answers to real user questions that meet E-E-A-T guidelines. Writing the content for readability using natural language, plus organising it with thematic content nodes, will allow improved understanding by the machines. Looking to see how content strategy can bolster your search performance? Let’s talk!
By writing clear, well-structured content on their owned properties. This also includes off-site content such as listings, PR coverage, videos, and reviews, since AI platforms draw from several sources. Interested in ensuring accuracy and consistency in AI results? Let’s talk!
Amplify your reach with media-forward campaigns.
Engage your audiences with local-forward strategies.
Make data-forward decisions for measurable results.
Drive outcomes with a performance-forward mindset.
Get ahead with AI-forward innovations.
Elevate your appeal with brand-forward solutions.
Amplify your reach with media-forward campaigns.
Engage your audiences with local-forward strategies.
Make data-forward decisions for measurable results.
Drive outcomes with a performance-forward mindset.
Get ahead with AI-forward innovations.
Elevate your appeal with brand-forward solutions.