Maura Pierson is Vice President of Media Planning at DAC, where she leads integrated media strategies that deliver meaningful business outcomes across both digital and traditional channels. With over a decade of experience in performance marketing, Maura has guided Fortune 500 brands through complex media ecosystems, specializing in paid search, social, programmatic, CTV, and audio. Known for her sharp strategic thinking and collaborative leadership, she builds high-performing teams that thrive on precision, agility, and measurable impact. At DAC, Maura brings a holistic, full-funnel mindset to every brief, bridging brand awareness with conversion to drive results that matter.