Monthly Archives: September 2012

Why Apple’s Move Away from Google Maps is a Big Deal

By now most of us have heard the story of late Apple founder Steve Jobs declaring “thermonuclear war” on Google’s Android operating system. That war, it seems, is in full effect on multiple fronts. Of course, there is Apple’s recent patent infringement victory over Samsung in court (a decision that could have multi-billion dollar implications), […]

Google Engage Canada Event Recap

Google Engage Canada for Agencies celebrated its one-year anniversary on Monday, September 17 with half-day events held simultaneously across Canada in Toronto, Montreal, Calgary and Vancouver. The events, connected by Google+ Hangout, brought over 250 Google Engage members together to share their experience advertising with Google platforms. Images courtesy of Google Canada DAC representatives were invited to join […]

How Not to Respond to Negative Reviews

An Ottawa restaurant owner was convicted of criminal libel this week after she harassed a customer who had posted a negative review of her restaurant. Instead of ignoring — or, better yet, responding nicely — to the less-than-favorable online reviews, the owner unleashed her anger at the customer by setting up a fake dating profile […]

The Value of a Multimedia Bundle Program

The current search market is highly fragmented, with BIA/Kelsey reporting that consumers now use an average of 7.9 sources when shopping for local products or services. Shoppers have more choices now than ever before, and for the small business owner it’s no longer just about being out there where consumers might be looking but being […]