Author Archives: Erika Halili

Video: Further dispatches from the DMFS Virtual Summit 2020

Having recently presented on digital experiences in the era of local lockdowns at the Toronto edition of the Digital Marketing for Financial Services (DMFS) Virtual Summit, we were honored to be invited back for the New York edition—a two-day virtual event filled with engaging talks, discussions, and opportunities to connect with leaders, experts, and professionals […]

How DAC has embraced virtual events

Every cloud has a silver lining. As we have learned how to adapt during times of uncertainty, we’ve also uncovered some unique opportunities to leap out of our collective comfort zone and push the boundaries. Since the onset of the pandemic, we have been working diligently with select partners in the industry to produce fun, […]

DAC at the Digital Marketing for Financial Services Virtual Summit 2020

The Digital Marketing for Financial Services (DMFS) Virtual Summit connects leaders, experts, and professionals from the dynamic financial services sector across North America, serving as a melting pot of ideas to drive conversions, create loyalty, and maintain a competitive edge in an increasingly competitive industry. At the 2020 edition, DAC’s own VP of Client Strategy, […]

3 chatbot myths you can stop believing

Chatbots are disrupting the digital experience, fundamentally changing the way businesses interact with their audiences online. Although originally pioneered for use on ecommerce platforms, this digital technology is fast becoming a popular customer-engagement tool in a wide variety of industries—especially as the pandemic drives consumers online. As their use becomes commonplace, it’s time to dispel […]