Local Search News

Google is testing a new Services Summary Box in local listings. This feature appears below the reviews section and highlights specific services offered by a business, including categories, service types, and pricing ranges. This test expands structured service information across more industries and listing formats. The update aligns with Google’s goal of enriching local business pages with clearer, review-driven content designed to help users make faster decisions.  Why It Matters  Structured service information can influence user engagement and click-through rates, especially for multi location brands looking to improve decision-stage visibility.  What You Can Do  Ensure all services and attributes in your Google Business Profile are complete  Encourage customers to reference specific services in reviews  Monitor changes in your listings and track engagement shifts To learn how to optimize your service data for new Google features, contact our team.