Search Engine Land Awards 2023 Winner: Best Local Search Marketing Initiative - PPC

Addressing the many challenges brought by the COVID-19 pandemic as well as the economic recession and inflation that followed, DAC leveraged its unrivaled expertise in local to not only retain but grow The Fresh Market’s customer base. Our campaign’s exceptional performance has now been recognized at the Search Engine Land 2023 Awards, scooping the prize for Best Local Search Marketing Initiative – PPC.

Want to know how we did it? Rewind to the POSSIBLE marketing conference from April 2023, when DAC’s very own Nasser Sahlool and Mike Corak took the stage with Kevin Miller, CMO of The Fresh Market, to explain how our digital marketing strategy started strongly and only got better from there: