Jessi Wood is a Senior Content Strategist at DAC with over eight years of experience driving high-impact content initiatives for global brands. Award-winning and performance-focused, she specializes in full-funnel content development, SEO, and strategies that elevate digital experiences and deliver measurable growth. At DAC, she leads cross-channel content programs, conducts deep-dive audits, and crafts insight-led strategies that connect brand goals with user needs. With a background in journalism and digital media, Jessi blends creativity with analytics to build content ecosystems that engage, convert, and scale across owned, earned, and paid media.