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Background Facebook Graph Search is one of the social network’s efforts to keep themselves relevant in a progressively sophisticated online world. People searching online increasingly expect to...
When you lead a paid search team, it’s tempting to sit back and breathe a sigh of relief when a major Google algorithm update like Hummingbird is announced. Let the SEO’s handle this one,...
In my last post, I discussed the results of the 2013 Mobile Path-to-Purchase Study done by xAd and Telmetrics. The study found that mobile users were increasingly using their devices to initiate...
Google rolls out another algorithm update that’s actually been in practice for a fair few months yet Google only just released the details recently. It gives us something new to blog about....
Training? Who Needs Training? If you were visiting Edinburgh for the first time yesterday (Sunday 20th October 2013) you might have thought that it was the fittest and healthiest city you had ever...
Since our inception in 2001, Ambergreen have worked with a number of award-winning clients across multiple industries (as well as being award winners ourselves……but we won’t go into too...
Search and social have their distinctions but as technology develops and user’s online behaviour transforms, these differences will become more closely intertwined. I have looked at this...
Every writer’s ideation process should include a peek at analytics. Here’s why: Writing a regular blog is a lot of work. There are times when post topics come fast and furious, and times when...
Heading out on a miserable Monday evening to brave the wet streets of a heaving Covent Garden is not a sortie I would usually relish. Last Monday, however, was different. It was the opening party to...
By now you have probably heard that Google has released a new algorithm called Hummingbird. No? Look here. The Hummingbird Algorithm was officially announced on Thursday, but has been active for...
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