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Bing Ads Ends Device Targeting and Follows Google’s lead
Tuesday, August 26, 2014
adamleel
September sees the implementation of a controversial change to Bing’s device targeting options; the amalgamation of Desktop and Tablet targeting. Currently, a negative bid modifier of -90 is...
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Miley Cyrus’ Got (SEO) Juice!
Friday, August 22, 2014
Guest Contributor
SEO
I was doing some research for my job the other day, trying to find images that would help me tell a story for a digital marketing PowerPoint deck I was doing. In this particular case, I was trying to...
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HTTPS Everywhere: Google’s vision for a safer search
Tuesday, August 19, 2014
JOakley
Recently, Google has decided to crack down on non-HTTPS sites. Or rather benefit those that are using HTTPS as standard. Google are aiming to make the Internet as secure as possible, using strong...
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Why John Oliver is Wrong about Native Advertising
Tuesday, August 19, 2014
DAC
Originally posted on Strategy Online – August 18, 2014 On his HBO show Last Week Tonight, comedian John Oliver recently took an admittedly pretty funny shot at the concept of native...
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How To Get The Most Of Your Digital Marketing Training. Read These 5 Tips
Friday, August 15, 2014
Grant Whiteside
This year, more companies than ever before have identified a need to train their in-house digital marketing teams. One of the most noticeable changes in the past 12 months has been the increase in...
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How Important is Local Search Marketing?
Friday, August 08, 2014
Guest Contributor
Over the course of the past year, I asked 12 prospective clients what they would do if they wanted to find a local business. The overwhelming response from all 12 (as anticipated) was “Google...
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Our Latest Recruit: Emily Burton – Account Manger
Monday, August 04, 2014
Grant Whiteside
How are you? Welcome to Ambergreen. You’ve been brought onboard as an Account Manager. As the latest recruit, could you tell me a little about yourself and why the change to Ambergreen? I’m very...
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Digital Marketing Career Advice
Friday, August 01, 2014
graemeorr
As a full service digital marketing agency with over 13 years experience, Ambergreen work across a variety of marketing channels and client sectors. This makes us extremely well placed to know what...
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Google+, Authorship and SERP Personalisation: The Current State of Play
Thursday, July 31, 2014
DAC
SEO
Late last month, Google’s John Mueller announced that they planned to alter how Authorship was displayed in the SERPs.  His original post can be seen below. There has been a lot of back and forth,...
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Google “Pigeon” Update Strengthens Local Search Abilities
Thursday, July 31, 2014
JOakley
SEO
The Update News broke on July 25th that Google was rolling out a fairly hefty new update to their US-English results. Those that broke the news, Search Engine Land, have unofficially named it Pigeon....
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