Behind the Headlines: The accelerated rise of ecommerce
Thursday, August 20, 2020
David Welsh
The headline has been months in the making, and we always knew what it would say: the COVID-19 pandemic has driven unprecedented growth in ecommerce as shoppers stay away from physical stores. But...
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Spotlight on Google’s new report: Rising Retail Categories
Tuesday, August 11, 2020
Mayank Jha
Since the global onset of COVID-19, wild fluctuations in consumer demand have created new challenges for retailers all over the world. Previous methods to understand and get ahead of changing...
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Instantly boost your Google My Business rankings by removing spam
Tuesday, August 04, 2020
Zoran Dobrijevic
Googles finds more than 25 billion spam-filled pages every day. Last year, Google users submitted more than 230,000 reports of spam, 82% of which resulted in pages being taken down. Very simply, spam...
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July 2020 Local Search Roundup
Thursday, July 30, 2020
Zoran Dobrijevic
As the pandemic becomes business as usual, Google My Business (GMB) updates have gone from emergency hot-fixes to routine patches. This month has seen some quality-of-life improvements for both...
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How attributes are transforming Google My Business
Tuesday, July 21, 2020
Zoran Dobrijevic
Last year, most people were unaware of attributes despite them being a feature of Google My Business (GMB) in many business categories. They provided useful information to consumers (and some handy...
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Google My Business: When to use secondary hours vs. nested locations
Tuesday, July 14, 2020
Zoran Dobrijevic
In June, Google announced that it would allow businesses to post a variety of secondary hours on their Google My Business (GMB) listings. For the first time, businesses were able to define and post...
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Audio killed the video star? How audio drives engagement in the age of multi-screening
Tuesday, July 07, 2020
Orli Kessel
🎧 Listen to this post You may have noticed a trend emerge in the past couple of years that has content creators—ranging from news outlets to scholarly article resources—offering readers the...
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June 2020 Local Search Roundup
Tuesday, June 30, 2020
Zoran Dobrijevic
COVID-19 has demanded a number of updates to the local listings ecosystem, primarily to better communicate health and safety protocols with customers. Many of these changes, however, appear to be...
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Celebrating diversity and inclusion at DAC
Tuesday, June 23, 2020
Marcel Labbe
Business is business, right? Well, not entirely. A business is also a community. Full-time workers in almost every industry, profession, and function spend a third of their day working. With so much...
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Local Search Masterclass recap: How financial brands can drive customer acquisition and retention during re-openings, and beyond
Tuesday, June 16, 2020
Reopening can be complicated for businesses with distributed local footprints, especially in the highly regulated financial services industry. That’s why we hosted a Local Search Masterclass to...
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